Digital Marketing Strategy

You know the Internet provides incredible opportunities to grow your business. You want the best advice on how to make it work to fit your needs.

Bua Marketing will work with you to:

  • determine the most effective and engaging Digital Marketing plan
  • including the right mix of web content,
  • email marketing, online advertising and social media strategies.

Search Engine Marketing = Get Seen in Google

Search Engine Marketing means promoting yourself through search engines. You’ve put time and effort into your website. You now want to ensure your customers can easily reach you.

This involves a combination of developing great content relevant to your customers and implementing Pay-Per-Click advertising campaigns using Google, Facebook and affiliate ads.

Social Media Engagement

Social Media is about listening more than broadcasting.

Many businesses now invest time and money in social media, yet never see tangible business results because they don’t know how to engage their customers. You want more than just a Facebook fanpage. You want to know that your time and money will reap rewards. We will help deliver those results.

bu•a |boō ah | n Talent, Triumph, Victory, Win.  mar•ke•ting |ˈmärkiti ng | v Encouraging people with the right message to buy a product or service. Simple.

Bua Marketing is a leading Digital Marketing Agency in Sligo, serving customers in the Northwest.  You want to grow your business online; we will simplify the process and achieve tangible results by using our great commercial & creative skills with a fresh, creative approach.

Keywords and why you need to know about them

If you want to boil digital marketing down to a single starting point, KEYWORDS are IT!  Managing your keywords such an important element of a digital marketing strategy that we felt we need to keep telling you about them.

A keyword is a works or phrase that a person uses to gather information on a topic online.  For example keywords that we care about for our website are ‘digital marketing’ ‘social media’ ‘Sligo’ ‘Donegal’ ‘email marketing’ etc.

Keywords are your best friend in attracting traffic to your website.  Period. Continue reading this post…

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Client Testimonials

“If you are looking to raise your company profile and maximise your marketing budget I would highly recommend Bua Marketing. Bua's approach is  extremely professional and delivers tangible results.  Bua Marketing has significantly raised Fastcom's profile in the residential broadband market and we look forward to a continued relationship with them.”

Ross Palmer, Managing Director, Fastcom

“Bua Marketing worked with IT Sligo's Innovation Centre on a number of campaigns, including IT Sligo’s Enterprise & Innovation Week.  Aoife Porter’s approach is highly professional, metric driven and results focused.  I highly recommend Bua Marketing to any organisation seeking marketing and promotional support.”

Niall McEvoy, Head of Innovation, IT Sligo

“Good4U is a family-run health food business; Bua Marketing has helped us to engage with our customers through online channels  and social media to conduct market research, communicate promotions, deliver email marketing campaigns and develop our Good4U customer community. More importantly Bua Marketing approaches everything with the fresh, creative approach our customers expect.”

Laura Butler, Sales & Marketing Manager, Good4U